http://SLwindow.strangled.net
Saturday, April 19, 2008
Tuesday, March 18, 2008
W2SLW affiliate board in action
Every AdServer that is rented in UR-SL Office displays an ad that you put in along with your notecard on every W2SLW affiliate board that we placed on our affiliated lands.
UR-SL Office SLURL
W2SLW portal 1
W2SLW portal 2
Affiliated places:
,
As we are getting more and more affiliated places day from day (our network gets bigger and bigger). (board is currently placed on 7 places) price is 150 $L per week + hit budget)
UR-SL Office SLURL
W2SLW portal 1
W2SLW portal 2
Affiliated places:
,
As we are getting more and more affiliated places day from day (our network gets bigger and bigger). (board is currently placed on 7 places) price is 150 $L per week + hit budget)
Saturday, March 15, 2008
Brand avareness and brand equity
Brand awareness:
An important way of promoting commodity-related products. This is because for these products, there are very few factors that differentiate one product from its competitors. Therefore, the product that maintains the highest brand awareness compared to its competitors will usually get the most sales.
For example, in the soft drink industry, very little separates a generic soda from a brand-name soda, in terms of taste. However, consumers are very aware of the brands Pepsi and Coca Cola, in terms of their images and names. This higher rate of brand awareness equates to higher sales and also serves as an economic moat that prevents competitors from gaining more market share.
Brand equity:
An intangible value-added aspect of a particular good that is otherwise not considered unique.
Brand equity is created through aggressive mass marketing campaigns. Good examples of companies with strong brand equity are corporations such as Nike and Coca-Cola, whose corporate logos are recognized worldwide.
Source: InvestopediaAn important way of promoting commodity-related products. This is because for these products, there are very few factors that differentiate one product from its competitors. Therefore, the product that maintains the highest brand awareness compared to its competitors will usually get the most sales.
For example, in the soft drink industry, very little separates a generic soda from a brand-name soda, in terms of taste. However, consumers are very aware of the brands Pepsi and Coca Cola, in terms of their images and names. This higher rate of brand awareness equates to higher sales and also serves as an economic moat that prevents competitors from gaining more market share.
Brand equity:
An intangible value-added aspect of a particular good that is otherwise not considered unique.
Brand equity is created through aggressive mass marketing campaigns. Good examples of companies with strong brand equity are corporations such as Nike and Coca-Cola, whose corporate logos are recognized worldwide.
That is what we are seeing in Second Life a lot of virtual products with very few factors that differentiate one product from its competitors or a lot of new services, new companies, organizations that are doing similar things. World is big and when you think of some idea there is very high possibility that someone thought of it before. When you' re starting a new business you will probably soon realize that you'll get a lot of competitors. The only way your business can survive and make progress is to connect, cooperate and provide better(new) service for people (competitive prices, nicer products, better environment...) and quality staff. Most important things at building a business are brand equity, networking, having a good vision and expansion plan.
There are many advertising services in Second Life with more or less different approach to advertising. UR-SL advertising that is leaded by Rasta Bourgoin and his ur-sl staff members showed as very succesful and professional. UR-SL brand is built around cooperation, friendship and trust, that is what we spread around with every business that we connect with at Window to SL. UR-SL is network of cooperative individuals and businesses. My vision and goal at Window to SL project is to connect even more people in Second Life and form an affiliate network around UR-SL which represents, cooperation, friendship and trust.
Specialization of Window to SL is increasing brand awarness and building a brand equity -positive sentiment among your target audience for your service, business, company or an organization.
Your success is our success is our new moto.
There are many advertising services in Second Life with more or less different approach to advertising. UR-SL advertising that is leaded by Rasta Bourgoin and his ur-sl staff members showed as very succesful and professional. UR-SL brand is built around cooperation, friendship and trust, that is what we spread around with every business that we connect with at Window to SL. UR-SL is network of cooperative individuals and businesses. My vision and goal at Window to SL project is to connect even more people in Second Life and form an affiliate network around UR-SL which represents, cooperation, friendship and trust.
Specialization of Window to SL is increasing brand awarness and building a brand equity -positive sentiment among your target audience for your service, business, company or an organization.
Your success is our success is our new moto.
Friday, March 14, 2008
It goes for real now...
AdServers and boards are ready. We already begin placing those boards on affiliated lands and are we are also getting more affiliates.
This is the 2nd step of our affiliate marketing project (increasing brand awareness and traffic, creating brand equity and advertise for our clients). It starts now.
Advertisments from our affiliates and clients will be periodicaly projected on every affiliated land, attracting target public and increasing our affiliates and clients traffic + wallets.
We are actively expanding and getting more affiliates (as our goal is to cover larger part of Second Life). Everyone that joins us, benefits. Make sure you did a proper work on your LOGO (brand, texture, picture --> advertisment) before you decide to hire our service; as that is the most important factor which helps common rezident to decide where he want to go and where to spent his $ lindens.
*Everyone wants to touch or click attractive things (me too) :P
OUR PRICE for CLIENTs:
10$L per board and 11.5$L per place;
total: We are starting with 150$L/week (7 affiliated places) + hit budget (when a rezident clicks on their advertisment 1$L is debited from hit budget; what is left of hit budget when advertising campaigne ends is automaticly returned back to client ).
*As we get more affiliated revenues (places where we put our board with periodicaly displaying advertisments of our clients) the price will stay the same until we reach 12 affiliate places , then we'll recalculate 21.5 X (number of places with ad board)$L. We will let you know everytime we do this, but we will keep our prices lowest as possible because again our goal is to expand with speed to cover larger part of Second life in shortest time as possible not to have few places and put high prices for advertising.
Rapid expansion is only possible with having lowest prices as possible, high transparency and efficiency of our service. Your succes is also our succes (you grow we grow) and that is becoming our moto at W2SLW. We are highly cooperative company and we are doing our best to offer a quality and measurable service for you. We are effective and professional. We do not want to take advantage on your more or less succesful business. We want to help growing your business and expand it as much as possible. We are being very happy when we see your business making progress because that also means our succes and progress.
Free advertising and discounts for our affiliates:
We reward our affiliates well for cooperating with us.
1)Every affiliate has an advertisment at both of our portals (W2SLW1 and W2SLW2)
2) We are periodicaly displaying advertisments of our affiliates trough (board on all of our revenues/affiliated places). Every week for another one and it goes in circle trough all our affiliates non-stop.
I also give a discount on our advertising service (33% ) to an affiliate that wants for his ad to be seen even more. (this discounts is bigger for affiliates that contributes more then 1 place)
For example: For ad on 7-12 places ordinary client pays 150$L per week, affiliate just 100$L.. When we double the amount of our revenues with our affiliate network and have a board (for example on) 24 places affiliate only pays 350 $L instead ordinary client price 520$L per week.
With this affiliate network + object-server system (maintained by Nikolas March also known as UR scripting master of Nikos systems) and our desire for expansion we build largest cooperating advertising system which is to cover largest part of Second life.
Everyone is a winner here, because we all benefit from this system.
To join oue W2SLW affiliate network contact (Wili Clip).
This is the 2nd step of our affiliate marketing project (increasing brand awareness and traffic, creating brand equity and advertise for our clients). It starts now.
Advertisments from our affiliates and clients will be periodicaly projected on every affiliated land, attracting target public and increasing our affiliates and clients traffic + wallets.
We are actively expanding and getting more affiliates (as our goal is to cover larger part of Second Life). Everyone that joins us, benefits. Make sure you did a proper work on your LOGO (brand, texture, picture --> advertisment) before you decide to hire our service; as that is the most important factor which helps common rezident to decide where he want to go and where to spent his $ lindens.
*Everyone wants to touch or click attractive things (me too) :P
OUR PRICE for CLIENTs:
10$L per board and 11.5$L per place;
total: We are starting with 150$L/week (7 affiliated places) + hit budget (when a rezident clicks on their advertisment 1$L is debited from hit budget; what is left of hit budget when advertising campaigne ends is automaticly returned back to client ).
*As we get more affiliated revenues (places where we put our board with periodicaly displaying advertisments of our clients) the price will stay the same until we reach 12 affiliate places , then we'll recalculate 21.5 X (number of places with ad board)$L. We will let you know everytime we do this, but we will keep our prices lowest as possible because again our goal is to expand with speed to cover larger part of Second life in shortest time as possible not to have few places and put high prices for advertising.
Rapid expansion is only possible with having lowest prices as possible, high transparency and efficiency of our service. Your succes is also our succes (you grow we grow) and that is becoming our moto at W2SLW. We are highly cooperative company and we are doing our best to offer a quality and measurable service for you. We are effective and professional. We do not want to take advantage on your more or less succesful business. We want to help growing your business and expand it as much as possible. We are being very happy when we see your business making progress because that also means our succes and progress.
Free advertising and discounts for our affiliates:
We reward our affiliates well for cooperating with us.
1)Every affiliate has an advertisment at both of our portals (W2SLW1 and W2SLW2)
2) We are periodicaly displaying advertisments of our affiliates trough (board on all of our revenues/affiliated places). Every week for another one and it goes in circle trough all our affiliates non-stop.
I also give a discount on our advertising service (33% ) to an affiliate that wants for his ad to be seen even more. (this discounts is bigger for affiliates that contributes more then 1 place)
For example: For ad on 7-12 places ordinary client pays 150$L per week, affiliate just 100$L.. When we double the amount of our revenues with our affiliate network and have a board (for example on) 24 places affiliate only pays 350 $L instead ordinary client price 520$L per week.
With this affiliate network + object-server system (maintained by Nikolas March also known as UR scripting master of Nikos systems) and our desire for expansion we build largest cooperating advertising system which is to cover largest part of Second life.
Everyone is a winner here, because we all benefit from this system.
To join oue W2SLW affiliate network contact (Wili Clip).
Sunday, March 9, 2008
W2SLW testing
Yesterday in the night (my time) we've tested the multi ad displayer system Nikolas March made. This system is connected with external server which communicates with objects in Second Life (in this case with our board). Nikolas March showed out like a very talented LSL scripter. He successfully connected board with his server and everything worked fine with minor bugs that he immidietly fixed. This means that W2SLW project portal will become fuly operational very soon. With this system and our affiliate network we will be able to cover larger parts of Second life and everyone will benefit from it.
2 W2SLW Portals
Window to Second Life World Portal 11st and primary place where we organize places into groups, collect and distribute various information. This place will evolve in info-portal and as Window to SL makes progress there will be more and more info-portals across Second Life. I will add blog section to it and organize blogs into topic groups. I am inviting all active blogers to contact me and cooperate wih me. I am also inviting all land owners to consider joining our affiliate network.
Window to Second Life world Portal 22nd portal is out there and runing. It is positioned next to UR-SL offices in Jillete. Weekly price for W2SLW Portal 2 is 30 $L/week.
Join our affiliate program, become part of our affiliate network and have your place on both W2SLW portals plus on other portals that are yet to come for free.
Friday, March 7, 2008
2nd W2SLW portal
There will be 2nd W2SLW portal on UR-SL property next to UR-SL offices. This will be first expansion of W2SLW project portal. There will be small weekly fee at 2nd portal for everyone that is not our affiliate. So having board at 2nd portal stays free only for our affiliates and educational, informational non-profit organizations.
I have contact CEO of UR-SL to gain final permission.
I have contact CEO of UR-SL to gain final permission.
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